Jacob Reidel

Founder and Director
Project on Practice

Jacob Reidel is a licensed architect, educator, and institutional leader whose work examines and advances the purpose, value, and potential of architectural practice. His research and professional experience focus on how design work is organized, how regulatory and organizational structures shape the built environment, and how workplaces evolve in response to shifting economic, technological, and social change.

Reidel is Founder and Director of Project on Practice, an independent platform for research and advisory work focused on the future of professional practice. From 2019 to 2025, he served as Assistant Professor in Practice of Architecture at the Harvard University Graduate School of Design, where his teaching and research focused on how architectural organizations operate, make decisions, and deliver work. He guest-edited Harvard Design Magazine 52: Instruments of Service (2024), which examined the hidden mechanics and visible outputs of design practice to trace the shifting role of designers in society and assess their capacity to effect change amid mounting global crises.

His professional experience includes leadership roles within interdisciplinary workplaces and real estate environments at the intersection of design, operations, and organizational strategy. Across practice, research, and teaching, his work considers the workplace not only as a physical environment, but as an organizational system shaped by governance, finance, regulation, culture, and technology.

He is co-founder and editor of CLOG and co-chair of the AIA New York Future of Practice Committee.